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	<title>Digital Fingerprint &#187; University of Winchester — Digital Fingerprint</title>
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	<description>&#34;Being&#34; Online // Living the Digital Life // Lessons in Social Media // Higher Education, Christian Sector, Individuals</description>
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		<title>Technology Enhanced Pedagogy &amp; Assessment</title>
		<link>http://digital-fingerprint.co.uk/2012/01/technology-enhanced-pedagogy-assessment/</link>
		<comments>http://digital-fingerprint.co.uk/2012/01/technology-enhanced-pedagogy-assessment/#comments</comments>
		<pubDate>Tue, 24 Jan 2012 16:00:59 +0000</pubDate>
		<dc:creator>drbexl</dc:creator>
				<category><![CDATA[Workshop]]></category>
		<category><![CDATA[Apps]]></category>
		<category><![CDATA[Education]]></category>
		<category><![CDATA[Technology Enhanced Learning]]></category>
		<category><![CDATA[University of Winchester]]></category>

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		<description><![CDATA[A session that I&#8217;m running this afternoon: Tech Enhanced Pedagogy &#38; Assessment View more presentations from Bex Lewis.]]></description>
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										</div><p>A session that I&#8217;m running this afternoon:</p>
<div id="__ss_11234777" style="width: 425px;">
<p><strong style="display: block; margin: 12px 0 4px;"><a title="Tech Enhanced Pedagogy &amp; Assessment" href="http://www.slideshare.net/drbexl/tech-enhanced-pedagogy-assessment">Tech Enhanced Pedagogy &amp; Assessment</a></strong><object id="__sse11234777" width="425" height="355" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="wmode" value="transparent" /><param name="src" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=tech-enhanced-assess-120124073133-phpapp02&amp;stripped_title=tech-enhanced-pedagogy-assessment&amp;userName=drbexl" /><param name="allowscriptaccess" value="always" /><param name="allowfullscreen" value="true" /><embed id="__sse11234777" width="425" height="355" type="application/x-shockwave-flash" src="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=tech-enhanced-assess-120124073133-phpapp02&amp;stripped_title=tech-enhanced-pedagogy-assessment&amp;userName=drbexl" allowFullScreen="true" allowScriptAccess="always" wmode="transparent" allowscriptaccess="always" allowfullscreen="true" /></object></p>
<div style="padding: 5px 0 12px;">View more <a href="http://www.slideshare.net/">presentations</a> from <a href="http://www.slideshare.net/drbexl">Bex Lewis</a>.</div>
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		<item>
		<title>Meeting the Students Where They Are #Workshop</title>
		<link>http://digital-fingerprint.co.uk/2012/01/meeting-the-students-where-they-are-workshop/</link>
		<comments>http://digital-fingerprint.co.uk/2012/01/meeting-the-students-where-they-are-workshop/#comments</comments>
		<pubDate>Fri, 06 Jan 2012 09:30:07 +0000</pubDate>
		<dc:creator>drbexl</dc:creator>
				<category><![CDATA[Workshop]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[University of Winchester]]></category>

		<guid isPermaLink="false">http://digital-fingerprint.co.uk/?p=4818</guid>
		<description><![CDATA[Workshop that&#8217;s running at 10am: Meeting the Students Where They Are: Facebook on Prezi]]></description>
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										</div><p>Workshop that&#8217;s running at 10am:</p>
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<div class="prezi-player-links">
<p><a title="Meeting the Students Where They Are: Facebook" href="http://prezi.com/xeuik0kg0lnb/meeting-the-students-where-they-are-facebook/">Meeting the Students Where They Are: Facebook</a> on <a href="http://prezi.com">Prezi</a></p>
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		<item>
		<title>Workshop: Presentations Online</title>
		<link>http://digital-fingerprint.co.uk/2011/12/workshop-presentations-online/</link>
		<comments>http://digital-fingerprint.co.uk/2011/12/workshop-presentations-online/#comments</comments>
		<pubDate>Mon, 05 Dec 2011 13:50:56 +0000</pubDate>
		<dc:creator>drbexl</dc:creator>
				<category><![CDATA[Workshop]]></category>
		<category><![CDATA[University of Winchester]]></category>

		<guid isPermaLink="false">http://digital-fingerprint.co.uk/?p=4689</guid>
		<description><![CDATA[Workshop I&#8217;m just about to run, with the following outline: Why put your presentations online? Placing your precious academic work online has always been seen as a danger to Intellectual Property, but with the option to apply ‘Creative Commons’ to your work, you can upload presentations in the public space, encourage interest in your academic [...]]]></description>
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											<iframe
												style="height:25px !important; border:0px solid gray !important; overflow:hidden !important; width:550px !important;" frameborder="0" scrolling="no" allowTransparency="true"
												src="http://www.linksalpha.com/social?blog=Digital+Fingerprint&link=http%3A%2F%2Fdigital-fingerprint.co.uk%2F2011%2F12%2Fworkshop-presentations-online%2F&title=Workshop%3A+Presentations+Online&desc=Workshop+I%27m+just+about+to+run%2C+with+the+following+outline%3A%0D%0AWhy+put+your+presentations+online%3F%0D%0APlacing+your+precious+academic+work+online+has+always+been+seen+as+a+danger+to+Intellectual+Property%2C+b&fc=333333&fs=arial&fblname=like&fblref=facebook&fbllang=en_US&fblshow=1&fbsbutton=1&fbsctr=1&fbslang=en&fbsendbutton=1&twbutton=1&twlang=en&twmention=digitalfprint&twrelated1=&twrelated2=&twctr=1&lnkdshow=noshow&lnkdctr=1&buzzbutton=1&buzzlang=en&buzzctr=1&diggbutton=1&diggctr=1&stblbutton=1&stblctr=1&g1button=1&g1ctr=1&g1lang=en-US">
											</iframe>
										</div><p>Workshop I&#8217;m just about to run, with the following outline:</p>
<h4><strong>Why put your presentations online?</strong></h4>
<p>Placing your precious academic work online has always been seen as a danger to Intellectual Property, but with the option to apply ‘Creative Commons’ to your work, you can upload presentations in the public space, encourage interest in your academic work, and engage with the wider intellectual dialogue surrounding it. Putting such work online makes your ‘findability’ by Google much easier, and your academic reputation grows as a result.</p>
<p><strong>Prezi:</strong> is a flash-based presentation tool, hosted online, which allows multiple authors to contribute (no large email files). Considered by many as the next step on from PowerPoint (but is in fact just another tool), Prezi ‘allows the speaker to encourage a dialogue, and visualise ideas as if you were drawing a mind map for your audience’.</p>
<p><strong>Slideshare:</strong> is an online document hosting service where documents (in this case PowerPoint) can be uploaded, viewed, inspire others, and commented upon. Conversation is encouraged between interest groups, and slideshares can be embedded into blogs.</p>
<h4><strong>What will I learn in this session?</strong></h4>
<p>This session offers a brief overview to the two types of software, allowing you to make an informed choice as to which fits your needs most appropriately. The practical training will focus upon Prezi.</p>
<h4><strong>By the end of the session participants will have had:</strong></h4>
<ul>
<li>An opportunity to investigate/sign up on both accounts</li>
<li>An opportunity to develop your first Prezi presentation</li>
<li>A brief look at Creative Commons licensing</li>
</ul>
<div class="prezi-player">
<p><object id="prezi_wn2qnbxax6bg" width="550" height="400" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="flashvars" value="prezi_id=wn2qnbxax6bg&amp;lock_to_path=0&amp;color=ffffff&amp;autoplay=no&amp;autohide_ctrls=0" /><param name="src" value="http://prezi.com/bin/preziloader.swf" /><embed id="prezi_wn2qnbxax6bg" width="550" height="400" type="application/x-shockwave-flash" src="http://prezi.com/bin/preziloader.swf" allowfullscreen="true" allowscriptaccess="always" flashvars="prezi_id=wn2qnbxax6bg&amp;lock_to_path=0&amp;color=ffffff&amp;autoplay=no&amp;autohide_ctrls=0" /></object></p>
<div class="prezi-player-links">
<p><a title="Presentations Online (December 2011)" href="http://prezi.com/wn2qnbxax6bg/presentations-online-december-2011/">Presentations Online (December 2011)</a> on <a href="http://prezi.com">Prezi</a></p>
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		</item>
		<item>
		<title>Winchester&#8217;s Zombosium</title>
		<link>http://digital-fingerprint.co.uk/2011/10/winchesters-zombosium/</link>
		<comments>http://digital-fingerprint.co.uk/2011/10/winchesters-zombosium/#comments</comments>
		<pubDate>Sun, 30 Oct 2011 10:19:12 +0000</pubDate>
		<dc:creator>drbexl</dc:creator>
				<category><![CDATA[Academic Research]]></category>
		<category><![CDATA[Event]]></category>
		<category><![CDATA[Publicity]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[University of Winchester]]></category>

		<guid isPermaLink="false">http://digital-fingerprint.co.uk/?p=4548</guid>
		<description><![CDATA[&#8220;No one would want to be a shambling, rotting corpse,&#8221; said Marcus Leaning, senior lecturer in media studies at the University of Winchester. &#8220;Yet since the early 2000s, there has been a proliferation of zombies expanding out of traditional media. I am interested in the meaning of zombies to producers and fans.&#8221;  (Times Higher Education) [...]]]></description>
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										</div><p><a href="http://digital-fingerprint.co.uk/2011/10/winchesters-zombosium/zombosium/" rel="attachment wp-att-4549"><img class="alignright size-full wp-image-4549" style="border-style: initial; border-color: initial;" title="zombosium" src="http://digital-fingerprint.co.uk/wp-content/uploads/2011/10/zombosium.jpg" alt="" width="235" height="280" /></a></p>
<p>&#8220;No one would want to be a shambling, rotting corpse,&#8221; said Marcus Leaning, senior lecturer in media studies at the University of Winchester. &#8220;Yet since the early 2000s, there has been a proliferation of zombies expanding out of traditional media. I am interested in the meaning of zombies to producers and fans.&#8221;  (Times Higher Education)</p>
<p>‘You should study popular culture if you want to understand society. Zombies reflect the anxieties and concerns people have. One idea is that it’s due to austerity, another that it stems from the ‘‘climate of fear’’ after al-Qaeda. No-one really believes in zombies but it’s a way of thinking about big scary things such as a terrorist attack. It’s cathartic.’  (Metro)</p>
<p>&#8220;We&#8217;re living through the hardest economic times in most young people&#8217;s memories,&#8221; Dr Leaning said. &#8221;Maybe zombies speak to austerity Britain in a way other monsters don&#8217;t.&#8221; (BBC)</p>
<ul>
<li><a href="http://www.timeshighereducation.co.uk/story.asp?sectioncode=26&amp;storycode=417899&amp;c=1">Times Higher Education story</a></li>
<li><a href="http://www.heise.de/tp/artikel/35/35786/1.html">Telepolis</a> (German)</li>
<li><a href="http://www.bbc.co.uk/news/uk-15418899">BBC coverage of the conference</a> (1)</li>
<li><a href="http://www.bbc.co.uk/news/uk-england-hampshire-15492383">BBC coverage of the conference</a> (2)</li>
<li><a href="http://www.bbc.co.uk/programmes/b0167vjm">BBC Radio 4 interview</a> (<em>no longer available</em>)</li>
<li><a href="http://www.metro.co.uk/weird/879452-the-zombosium-one-day-conference-in-hampshire-for-zombie-fans">Metro coverage of the conference</a></li>
<li><a href="http://www.phdcomics.com/comics/archive.php?comicid=1448">Piled Higher and Deeper Comic</a></li>
<li>Times Higher Education: <a href="http://www.timeshighereducation.co.uk/story.asp?sectioncode=26&amp;storycode=417905&amp;c=1">Teaching Intelligence: Monster Mash proves highly infectious</a></li>
<li><a href="http://www.winchester.ac.uk/ACADEMICDEPARTMENTS/SCHOOLOFMEDIAANDFILM/NEWSANDEVENTS/Pages/NewsEvents.aspx">University of Winchester information</a></li>
<li><a href="http://zrated.wordpress.com/">Z-Rated: Protect your home from Zombies</a></li>
</ul>
<div>Much of this has worked via contacting traditional media outlets, but also caught a bit of a chat on Twitter (and it&#8217;s been fascinating knowing the people involved, and seeing how the story has spread):</div>
<div style="text-align: center;"><a href="http://digital-fingerprint.co.uk/2011/10/winchesters-zombosium/zombosium2/" rel="attachment wp-att-4550"><img class="aligncenter size-full wp-image-4550" title="zombosium2" src="http://digital-fingerprint.co.uk/wp-content/uploads/2011/10/zombosium2.jpg" alt="" width="537" height="909" /></a></div>
<p>Where have you seen Zombies in popular culture? I&#8217;m thinking of the Mini Cooper advert&#8230;</p>
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			<wfw:commentRss>http://digital-fingerprint.co.uk/2011/10/winchesters-zombosium/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Getting in on the Twitter Action? Using Social Media to Build Your Professional Network #altc2011</title>
		<link>http://digital-fingerprint.co.uk/2011/09/getting-in-on-the-twitter-action-using-social-media-to-build-your-professional-network-altc2011/</link>
		<comments>http://digital-fingerprint.co.uk/2011/09/getting-in-on-the-twitter-action-using-social-media-to-build-your-professional-network-altc2011/#comments</comments>
		<pubDate>Wed, 07 Sep 2011 11:00:48 +0000</pubDate>
		<dc:creator>drbexl</dc:creator>
				<category><![CDATA[Academic Research]]></category>
		<category><![CDATA[Event]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[#altc2011]]></category>
		<category><![CDATA[Conference Paper]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[University of Winchester]]></category>

		<guid isPermaLink="false">http://digital-fingerprint.co.uk/?p=4322</guid>
		<description><![CDATA[This paper, written by Dr David Rush and Dr Bex Lewis, was accepted (see abstract), and will shortly be presented on this panel. Getting in on the Twitter Action? Using Social Media to Build Your Professional Network on Prezi &#160; &#160;]]></description>
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										</div><p>This paper, written by Dr David Rush and Dr Bex Lewis, was accepted (see <a href="http://digital-fingerprint.co.uk/2011/06/getting-in-on-the-twitter-action-using-social-media-to-build-your-professional-network-altc11/">abstract</a>), and will shortly be presented on this <a href="http://altc2011.alt.ac.uk/talks/22275">panel</a>.</p>
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<p><a title="                                                          12 minute paper for ALT-C. Note that this Prezi is not intended to stand alone.                                                      " href="http://prezi.com/dyfyllcnejtf/getting-in-on-the-twitter-action-using-social-media-to-build-your-professional-network/">Getting in on the Twitter Action? Using Social Media to Build Your Professional Network</a> on <a href="http://prezi.com">Prezi</a></p>
</div>
</div>
<p>&nbsp;</p>
<p>&nbsp;</p>
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			<wfw:commentRss>http://digital-fingerprint.co.uk/2011/09/getting-in-on-the-twitter-action-using-social-media-to-build-your-professional-network-altc2011/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>D-ICE for Change: Applying Organisational Development Guidance to IT Projects #ALTC2011</title>
		<link>http://digital-fingerprint.co.uk/2011/09/d-ice-for-change-applying-organisational-development-guidance-to-it-projects-altc2011/</link>
		<comments>http://digital-fingerprint.co.uk/2011/09/d-ice-for-change-applying-organisational-development-guidance-to-it-projects-altc2011/#comments</comments>
		<pubDate>Wed, 07 Sep 2011 08:00:56 +0000</pubDate>
		<dc:creator>drbexl</dc:creator>
				<category><![CDATA[Academic Research]]></category>
		<category><![CDATA[Event]]></category>
		<category><![CDATA[#altc2011]]></category>
		<category><![CDATA[Conference Paper]]></category>
		<category><![CDATA[Institutional Change]]></category>
		<category><![CDATA[Organisational Development]]></category>
		<category><![CDATA[University of Winchester]]></category>

		<guid isPermaLink="false">http://digital-fingerprint.co.uk/?p=4320</guid>
		<description><![CDATA[Along with Dr Andy Wilson and Marina Janetsky, we submitted an abstract for a workshop for ALTC11, which we were asked to resubmit as a panel paper. The paper is about to be given as part of this Panel (with Dr Bex Lewis representing the group&#8217;s findings). The initial report was confidential, but the findings [...]]]></description>
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										</div><p>Along with Dr Andy Wilson and Marina Janetsky, we submitted an <a href="http://digital-fingerprint.co.uk/2011/06/d-ice-for-change-applying-organisational-development-guidance-to-it-projects/">abstract</a> for a workshop for ALTC11, which we were asked to resubmit as a panel paper. The paper is about to be given as part of <a href="http://altc2011.alt.ac.uk/talks/22268">this Panel</a> (with Dr Bex Lewis representing the group&#8217;s findings). The initial report was confidential, but the findings appear relevant across many institutions:</p>
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<p><a title="                                                          For #ALTC, with Andy Wilson (University of Loughborough) and Marina Janetsky (was University of Middlesex). Note that the Prezi is not intended to stand alone.                                                      " href="http://prezi.com/vgzvuc5oajx3/d-ice-for-change-applying-organisational-development-guidance-to-it-projects/">D-ICE for Change: Applying Organisational Development Guidance to IT Projects</a> on <a href="http://prezi.com">Prezi</a></p>
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			<wfw:commentRss>http://digital-fingerprint.co.uk/2011/09/d-ice-for-change-applying-organisational-development-guidance-to-it-projects-altc2011/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<item>
		<title>Workshop: Meeting the Students Where They Are: Facebook</title>
		<link>http://digital-fingerprint.co.uk/2011/09/workshop-meeting-the-students-where-they-are-facebook/</link>
		<comments>http://digital-fingerprint.co.uk/2011/09/workshop-meeting-the-students-where-they-are-facebook/#comments</comments>
		<pubDate>Thu, 01 Sep 2011 12:24:47 +0000</pubDate>
		<dc:creator>drbexl</dc:creator>
				<category><![CDATA[Workshop]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Fan Page]]></category>
		<category><![CDATA[Group]]></category>
		<category><![CDATA[University of Winchester]]></category>

		<guid isPermaLink="false">http://digital-fingerprint.co.uk/?p=4308</guid>
		<description><![CDATA[This afternoon, I am running the following workshop at the University of Winchester: Meeting the Students Where They Are: Facebook on Prezi]]></description>
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										</div><p>This afternoon, I am running the following workshop at the University of Winchester:</p>
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<p><a title="A session for University of Winchester, 1st September 2011 " href="http://prezi.com/mgzohpoutejx/meeting-the-students-where-they-are-facebook/">Meeting the Students Where They Are: Facebook</a> on <a href="http://prezi.com">Prezi</a></p>
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			<wfw:commentRss>http://digital-fingerprint.co.uk/2011/09/workshop-meeting-the-students-where-they-are-facebook/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media and the University of Winchester</title>
		<link>http://digital-fingerprint.co.uk/2011/04/social-media-and-the-university-of-winchester/</link>
		<comments>http://digital-fingerprint.co.uk/2011/04/social-media-and-the-university-of-winchester/#comments</comments>
		<pubDate>Wed, 27 Apr 2011 17:33:44 +0000</pubDate>
		<dc:creator>drbexl</dc:creator>
				<category><![CDATA[Event]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Conference]]></category>
		<category><![CDATA[L&T Day]]></category>
		<category><![CDATA[Manipulating Media]]></category>
		<category><![CDATA[Presentation]]></category>
		<category><![CDATA[University of Winchester]]></category>

		<guid isPermaLink="false">http://digital-fingerprint.co.uk/?p=3390</guid>
		<description><![CDATA[L&#38;T Day, April 2011 on Prezi A talk given earlier today at Winchester&#8217;s L&#38;T Day.]]></description>
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<p style="text-align: center;"><a title="Social Media for the University of Winchester" href="http://prezi.com/p7ogbriwdhay/lt-day-april-2011/">L&amp;T Day, April 2011</a> on <a href="http://prezi.com">Prezi</a></p>
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<p>A talk given earlier today at <a href="http://www.winchester.ac.uk/blog/archive/2011/04/19/learning-amp-teaching-day.aspx">Winchester&#8217;s L&amp;T Day</a>.</p>
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		<title>HEEG Session with @lisaharris @lorrainewarren @alanrae</title>
		<link>http://digital-fingerprint.co.uk/2011/03/heeg-session-with-lisaharris-lorrainewarren-alanrae/</link>
		<comments>http://digital-fingerprint.co.uk/2011/03/heeg-session-with-lisaharris-lorrainewarren-alanrae/#comments</comments>
		<pubDate>Tue, 22 Mar 2011 10:00:40 +0000</pubDate>
		<dc:creator>drbexl</dc:creator>
				<category><![CDATA[Workshop]]></category>
		<category><![CDATA[University of Winchester]]></category>

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		<description><![CDATA[An interesting session yesterday, encouraging the use of social media at the University of Winchester, especially entrepreneurial uses. A selective group&#8230;]]></description>
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An interesting session yesterday, encouraging the use of social media at the University of Winchester, especially entrepreneurial uses. A selective group&#8230; </p>
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		<title>Manipulating Media: Social Media Develops Academic Literacy Skills (Abstract for #PELC11)</title>
		<link>http://digital-fingerprint.co.uk/2011/01/manipulating-media-social-media-develops-academic-literacy-skills-abstract-for-pelc11/</link>
		<comments>http://digital-fingerprint.co.uk/2011/01/manipulating-media-social-media-develops-academic-literacy-skills-abstract-for-pelc11/#comments</comments>
		<pubDate>Mon, 10 Jan 2011 14:35:34 +0000</pubDate>
		<dc:creator>drbexl</dc:creator>
				<category><![CDATA[Academic Research]]></category>
		<category><![CDATA[Event]]></category>
		<category><![CDATA[Learning]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Abstract]]></category>
		<category><![CDATA[Conference]]></category>
		<category><![CDATA[Manipulating Media]]></category>
		<category><![CDATA[University of Winchester]]></category>

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		<description><![CDATA[PELC11: Digital Futures: Learning in a Connected World Dr Marcus Leaning and Dr Bex Lewis, University of Winchester Strand: Higher Education // Web 2.0 “Sit still and listen!”  Traditional learning approaches stress that the teacher is the source of all knowledge, that there is a fixed path to learning. “Stand up and join in!” Lifelong learning [...]]]></description>
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										</div><p><strong><a href="http://www2.plymouth.ac.uk/e-learning/flyer.pdf"><img class="alignright size-full wp-image-2997" title="conference-flyer" src="http://digital-fingerprint.co.uk/wp-content/uploads/2011/01/conference-flyer.png" alt="" width="140" height="133" /></a><a href="http://www2.plymouth.ac.uk/e-learning/flyer.pdf">PELC11: Digital Futures: Learning in a Connected World</a><br />
<strong>Dr Marcus Leaning and Dr Bex Lewis, University of Winchester<br />
Strand: Higher Education // Web 2.0</strong></strong></p>
<p><em>“Sit still and listen!”</em></p>
<p> Traditional learning approaches stress that the teacher is the source of all knowledge, that there is a fixed path to learning.</p>
<p><em>“Stand up and join in!” </em></p>
<p>Lifelong learning emphasises that educators are guides to sources of knowledge, which people learn by doing, in groups and from each other.</p>
<p><a href="http://manipulating-media.co.uk/">Manipulating media</a> is a new course taken by all first year media studies students at the University of Winchester. Students taking the course work upon a number of live team briefs that present problems that require the use of academic literacy to be solved. The projects make extensive use of collaborative online learning. Students produce and deliver work using a number of web 2.0 applications and platforms, including reflective blogging. The course has proven very popular with students and there are clear indications of the development of academic literacy in students.</p>
<p>Previously, academic literacy, which comprises the core skills of critical thinking, evaluation of sources, referencing, analytic and critical writing and self directed learning has proven a difficult and often unpopular aspect of introductory years for students in higher education. At PELC10, there was much discussion of the contested notion of the ‘digital native’ , particularly as to the use of social technologies for learning. This paper explores one successful way in which a combination of social media and project based learning have been used to teach academic literacy to media studies undergraduate students at the University of Winchester, overcoming the sense of ‘disconnect’ between the substantive elements of a media studies degree and the ‘drier’ academic style and skills required.</p>
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